Asset Dependency Manager

Compared to what? Manual cleanup that breaks vs. programmatic cleanup that scales.

Proof: Enterprise teams have deleted 3.5M+ assets without breaking a single live campaign.

Compatible With: Oracle

Proven Results

See the measurable impact Asset Dependency Manager has on marketing operations teams.

100%

Platform Bloat Reduction

Average reduction in unnecessary assets and digital clutter across marketing automation platforms.

40X

Faster Cleanup

Automated processes complete in minutes what would take hours or days to do manually.

40 hrs

Time Saved Weekly

Average time saved per marketing operations team member through automated asset management.

95%

Accuracy Rate

Success rate in identifying and safely removing redundant assets without disrupting active campaigns.

What does "cleanup delay" cost?

In large Eloqua environments, thousands of outdated assets and embedded dependencies don’t just “sit there”, they compound operational inefficiency and compliance exposure the longer they remain.

PRODUCTIVITY

The hidden hours tax

  • Asset retrieval stays slow because libraries remain noisy (40-60% slower navigation is the baseline you keep paying).
  • Campaign development cycles stay extended because outdated assets + dependencies remain in the way.
  • Teams keep doing manual dependency evaluation work that can be reduced by up to 90% with automation.
OPERATIONAL RISK

Unsafe cleanup becomes "don't touch anything"

  • Without dependency awareness, every deletion needs manual validation so teams avoid high-risk areas like Contact Fields/CDOs.
  • Without packaged, criteria-based cleanup, you can't run work in parallel so backlogs grow and timelines slip.
  • When dependencies aren't dismantled (unlink/detach/remove references), complexity persists and Eloqua keeps carrying the load.
COMPLIANCE

Outdated Assets = Live Liability

  • Old forms/LPs/emails with outdated legal language stay in circulation and get reused.
  • Orphaned web assets may remain accessible longer than anyone realizes.
  • Duplicate/ungoverned forms keep collecting data you don't need, creating unnecessary privacy exposure.

ADM exists because the cost of Eloqua change isn't the change, it's the unknown dependencies you discover too late.

Cleanup on autopilot

Criteria-based Cleanup Automation NEW

Define the rules once. ADM automatically pulls matching assets into the cleanup evaluation so cleanup runs like a program, not a project.

Criteria-based cleanup UI: rules, asset types, conditions
  • Create Inclusion Criteria Rules by asset type (e.g., campaigns, emails).
  • Auto-include assets based on conditions like status + age window (e.g., completed > 24 months; drafts > 12 months).
  • Turn criteria on/off to control scope without rebuilding the workflow.

Dependency visibility + per-dependency actions (what you see)

See every dependency and decide what happens to each one. ADM surfaces the dependency list per asset and lets you choose the remediation action.

Dependency list with Replace / Remove / None actions per dependency
  • View the full dependency list for an asset.
  • Resolve each dependency with Replace / Remove / None.
  • Replace = swap in an alternate asset; Remove = detach reference; None = defer.

Special handling for Completed Campaign dependencies (edge case coverage)

Handle the Eloqua "Completed Campaign" limitation with controlled automation. If a dependency is a Completed Campaign (not editable), ADM provides controlled ways to add those campaigns into the package for deletion.

Completed Campaign handling: allowed folders, include all/none options
  • Auto-add completed campaigns to the package based on allowed folders.
  • Option to include all folders (or none, for strict control).

Cleanup, with a safety net.

Asset Version Control (AVC) backs up your Eloqua assets and preserves versions so they remain accessible even if something is removed in error.

Asset Version Control: backups, version history
  • Automatic backups of key Eloqua assets before/alongside cleanup.
  • Version history preserved so you can recover what changed.
  • Reduces the "don't touch it" fear that stalls cleanup.
Learn More About Asset Version Control

Before you book a demo, do you want to see what ADM actually cleaned?

See how PortQii's Asset Dependency Manager helped an enterprise Eloqua team safely remove 68,000+ stagnant assets using a dependency-aware, structured cleanup process—without disrupting live campaigns.

  • 68,000+ assets safely deleted
  • 94%+ completion across major asset types
  • 124 structured cleanup packages used to scale execution
  • Dependency-aware automation helped prevent system disruption
Read the ADM Cleanup Case Study

We can walk you through the same workflow live in the demo.

Ready to Clean Up Your Marketing Automation?

Join hundreds of marketing operations teams who have cleaned up their Eloqua instances with Asset Dependency Manager.

Book a 15-min demo